Switch operates 4 hotels in the West Midlands to include Park Regis Birmingham, the UK's Best Hotel, serviced offices and a luxury residential development with 228 apartments in which Switch added hotel level services to the development.

When working with apartments our team established that there is significant corporate demand.  If you aspire for your development to reach it’s maximum potential, have an additional source of income and profit, a credible solution for void management, Switch to Us.


  • Property & design consultation
  • FFE procurement with a panel of recognised suppliers
  • Marketing brochure, website, social media and sales packs
  • Pre-opening plan with a series of opening events, supported by our hotel facilities
  • Digital “sample room” to allow early pre-rental opportunities
  • Pop Up sample room in a hotel
  • Full pre-rental campaign, with a clear pre-opening target
  • Recruitment of “Hotel Level” team
  • Preparation of the service charge budget
  • New tenant communication
  • Deposit collection process
  • Work with contractors and architects throughout the scheme, on behalf of the owner


Our customers voted our largest hotel Park Regis Birmingham as the UK No 1 hotel for the last two years.

Our 350 team members voted Switch as the 16th Best Hospitality Employer in the UK and No 1 in Birmingham.

Our owners currently experience an average of 25% year on year profit growth and 100% of our hotels pay Switch incentive fees every month.

Switch added a hotel level service to the development, which allowed the development to:
Complete a 97% pre-sale.
Increased rental yields by 15% in the area.
Increased retention after the first 12 months by 18%.

We leverage our expertise in hospitality management to provide our clients with the best service and the most innovative solutions to their business challenges.


  • Full tenant management system in place, plus communication portal
  • Rental service in place, with sales team to fill the property
  • Full yield management system in place, with partnership with hotel systems
  • Void management to manage any gaps in tenancy
  • All hotel services in place to include:
    - Concierge
    - Hotel membership system, to include hotels and local retail discounts
    - Parcel management
    - Tenant communication to include 6 monthly events at Park Regis Birmingham, to aid retention
    - Security and asset protection
    - Property services to include maintenance and cleaning services
    - Dry cleaning services
  • Finance team to manage, deposits and rental income
  • Management of the service charge budget, with all group contracts (to secure best value) in place
  • Own team to complete maintenance to ensure the asset is protected.
  • Owners representative in place, to ensure the property exceeds all targets.
Exclusive Hotel Commercial Opportunity
for the Co-living, BTR and Student Living Markets.
To express your interest and download our Build to Rent brochure, please complete the form below.
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